Showing posts with label Paul Rand. Show all posts
Showing posts with label Paul Rand. Show all posts

Tuesday, May 3, 2011

Here's Another One


There is something so satisfying about this process. It's like having unlimited Colorforms. I'd like to have this one on fabric.

Colorforms were invented in 1951 when two art students, Harry and Patricia Kislevitz, began experimenting with flexible vinyl as an alternative to paint. Colorforms were one of the first brands in the toy industry to be advertised ("It's more fun to play the Colorforms way!") on television. I loved the colorful basic shapes set as a child. Didn't you?

Paul Rand (designer of the IBM, UPS and General Electric logos) created the Colorforms logo.